Meanwhile, back in Lower Manhattan….
Yesterday I spent most of the day preparing the arrangement of what I have completed, in Samplitude pro (pre mastering) The good news, I have 9 songs fully completed, one of them is a bonus track. But I wanted to say that never before have I put so much effort into one album, this album is like an anthology for me, a pure dedication to the history of early Electronic music and beyond, not just Electronic but it’s vibe and essence. These things are buried deep in me, it’s like this spirit that wants to be heard, a different part of my music. It all started with an idea in 2012, I wanted to use my tape deck and run new music through it, needless to say this didn’t work out so I had to find some other means, all on digital of course; it was probably a better decision. That year I wrote 32-Bit, and a song called Electrical Engineer, this song may or may not make it to the album, since it’s a little different than the rest. Most of the early parts of 2013 I was busy with live streaming net-shows, these albums equal about 8 hours of music. Then in July I started to really dig into -ATD- and began writing new material, like Tape Head in August, by Oct my computer started to crash every day, sometimes 2 3 times a day. Later I found that it was my HD that was dying, I lost 3 months production time. Once this all panned out with a new HD in Dec 2013 I got back to work again, nothing was lost (due to backups) then the other 2 singles were made, Wow-and-Flutter and IC. Now we’ve come to the point where 9 songs are completed, there will be bonus material on this album and PDF sleeve. If you love my work, I know you will support this album in one or two ways, through free download on Fwonk* Records or having this album as your very own through Bandcamp, this work is a real joy and a lot of time certainly went into it, this isn’t my last work, not at all, more in the future of course. Thank you to all who have supported me this past year and in the coming future.
You thought I was going to tell you how, didn’t you? Sorry, I’m still learning. You already know that I will release -ATD- to Fwonk* Records and my bandcamp (pay) But if everyone streams, does that mean no one pays? There is a lot of talk these days that if people only stream, they never pay, it’s probably true. So who pays and who only streams? You have both parties, this is how I see it. They are both fans, the steaming fans and the paying fans; however, your supporters are the ones who pay. So instead of seeking only fans, seek supporters too, because these guys are your fan club, the ones who would go that extra mile for you, if the other doesn’t pay, at least they wish they could, this is just my two cents on this subject, until next time.
The album in length is 88% complete, that means I kind of mix and master as I go along. There are about 8 songs complete, 14 in all. The other 6 are written but not quite complete. I finally had the urge to work on the album all day, pretty anxious about this release. I plan on doing a pre-order through bandcamp (more info later) of course fwonk* records will also have the album for (free download.) I know the people who want to support this music will definitely want to purchase it, the PDF won’t come with the free version, maybe a few other goodies to make it memorable. Until then.
As for myself, I’m a perfectionist, in more ways than one. It has to be right. As I get older I try to distance myself from this obsession, because what’s the point in toiling over something so menial? When I write a song I want it to be set apart, like a portrait of it’s own, not like the last song. Each song has to be different, that’s what makes this music different. If I made my music all sound the same it would bore me, there is nothing more irritating than a album with the same sound and melody throughout. I’m my own audience and critic, before it reaches your ears it goes through the QA dept and like a person who paints, this dot and that dot has to be right. I can’t help being this way, perhaps it’s a blessing and a curse? Sometimes I just think for days on how to do something different, different than Implode, Plane Ride to London, Tape Head. The music can be eclectic at times but it’s good to have some influences to draw from. The problem with the modern world’s music (outside) the internet is there is no uniqueness left, it’s literately the same ol’ song. If one person expounds on the Beatles another one will do the same, and this is never ending. I never want to fall into that category, do it sometimes sure, but don’t make it a habit. It’s so much inside of me that I get a little down about it sometimes and just go about doing something else until a burst of inspiration hits me. You would be surprised where i get my inspiration from. Sometimes it’s a thought, sometimes it’s a memory, sometimes it’s from a movie and sometimes it’s a photo I see. But whatever it is, it has to be unique to me and it has to have a hidden meaning or something meaningful, because with each portrait, these are my works of art.
I’ve thought about it for some time but the idea isn’t that hard to grasp. I go by SynthoElectro these days, but that isn’t my artist name. It’s a name I use to set myself apart from another Almark, so I use it in many places. I even release under SynthoElectro on distrokid, and now on soundcloud under the buy button. label SynthoElecto, it has a nice ring to it, would you agree? Either way I’m my own label, this is true, you’ll be seeing that name in future works as a released by SynthoElectro.. Until another time.
You know, from a small time professional, and let’s be honest I’m not something grand and big, promotion is hard. It’s hard for anyone actually. I was reading that you should only devote 5% of your day to it, but if that’s the case then I’m doing it wrong, I devote most of the day off and on. I do interact with people on a daily basis but there has be a point where you can shut off the internet, sit back and write music. Pretty soon, no matter the cost, I will do just that, because promotion when you push at it, doesn’t always cut it, slowing going up the hill is good and everything but it’s also torturing to watch. Its like watching grass grow, it happens, only very slowly. I must complete my album before my deadline, it’s my deadline but it’s still a goal, I long to do something else after the album work on 3.1459 show and other things. Promotion is actually a lot of trouble, and your goal to gain people to hear the music, but if you start to hate the work, it’s time to do something else, and that’s what is happening, until another post..
That’s a good question (coming from myself) but what happens if you sell albums? Well for one people find your music interesting, yet the hardest thing is you feel like you’re selling CD’s in a music store, 2 or 3 a month. Like selling your stuff at a Yard Sale, you might make 30 dollars for the weekend, you put out flyers, you send messages to facebook, twitter and other places and only a few know about it. Why? I’m asking this question myself but what I have found is, without promotion (someone with a army of marketing reps and ads) and labels, you’re clearly a independent musician, in more ways than one. A lot of us do not have the funds for such a thing, some of us are working people and some of us do not work. Either way the dream of being a working musician has been overrated, and just because we have the internet, does not mean we can sell 100 albums in 3 months. But we should be able to, at least that is what I see in some of these indie artists on bandcamp, they who sell 50K albums for a year, ‘still puzzles me.’ I wonder what their secret is. It’s not about people buying your albums, it’s about exposure, exposure first, the rest comes later. But with twitter and even facebook it feels like a huge mountain is in your way. Without the friends we have we wouldn’t have a chance to be even slightly talked about. There is nothing more insulting than spending days on end promoting yourself only to find out that only a few have bought your album in a month. I’m thankful for anyone who does it, but a person who has 1000+ followers might hope to have more success, but that isn’t always the case. Now I say as my Father says, you have all these problems but no solutions. Well the only solution is, tell everyone you meet online about your music and the slow battle uphill will get better, but that takes time, patience and well patience. So you see every indie musician has these problems, labels do help the musician in regard to exposure, but who wants to devote their life to their rules?
When a website as big as YouTube fails you it’s time to leave. I’ve been with them since 2009, over the years I uploaded maybe 5 videos, but with each video about 400 viewed and only 5 liked. But that isn’t the reason why I’m boycotting the upload of youtube. I had a friend who does ASMR videos had her page taken down by a jealous person because she wouldn’t let him post her videos on his page “the ones he stole from her.” This made him mad and so in retaliation he fired back at her by flagging all her videos copyright infringement. Her page was taken down and finally returned, only to have to upload again about 100 videos and she has a 100k following. I only have 30 followers, now this can happen to anyone. Another reason, YouTube has software that flags anything you upload, even if it’s a small part of a movie you use for the sake of avant-garde, it says, matched to 3rd party, I don’t know about you, but that just takes the fun out of it. The list goes on, the utter garbage that people upload behind the scenes is shameful, to the pimple popping videos, the other videos and it continues. YouTube is trash, it was trash when it began (before Google bought it) it’s trash now. It’s only controlled corp trash now, with trash putting trash on. This hurts people who actually make amazing videos, and there are 1000s who do. But the trash is what hurts Youtube, from trashy people to trashy videos. I hope one day that someone does something about this. That someone removes this way to hurt a person’s page. In these 4 years YouTube has done nothing to help me, meaning no one visits hardly. So now all future videos will go to Vimeo. Vimeo is much better looking and HD all the time. If it’s HD on your computer it’s HD there. YouTube has lost a uploader, and I speak for many others when I say, YouTube is not for the user, they are for themselves.